Reflection on our social media account

From making the UNTAMED twitter account, we found that this was a good source of promotion as twitter is used by 30017million on a monthly active basis. Therefore creating speculation and hype around the UNTAMED Film would easily be spread by many. The account was free to make and enabled us to share information relating to the film with our users. To improve our twitter account we could have got sponsors from other brands and people with large amounts of people, we could have also been more active by tweeting regularly and interacting with fans. Reflecting on the twitter account we could have also made Instagram and Facebook accounts to cover all areas and users of the 'social media world'.

UNTAMED Twitter account

As a group we decided to make a Twitter account for our film UNTAMED as it would help to create a fan base and update our followers with news on the film. Such as when the film would be Premiering and when the global release date would be.

Evidence of Working

In the images above, our group for Untamed is shown working on our blogposts, the final cut and the poster and website

Genre Research

Conventions of a Teen Drama:

• 'real life' or relatable characters and story line, but mostly exaggerated to make the narrative more interesting.
• Cliques and friendship groups and separation between these cliques - nerds, jocks, cheerleaders, stoners, musical theater (actors and musicians)
• Most teen drama films are set in the location of a typical American High School - locker rooms, cafeteria, sports field, auditorium.
• Alcohol and drug use- sometimes being peer pressured into these activities, substance use at parties, emphasis of the novelty of the new feeling of being drunk/ high.
• Teen love- usually the main character having a new/ first love, a summer romance - doesn't always work out as planned.

The Perks Of Being A Wallflower is a teenage drama film, revolving around a 15 year old, mentally ill boy called Charlie, and his friends Patrick and Sam. The film is set in the 1990s (noticeable from the clothing the characters are wearing in the poster above). You are also able to tell it is a teen drama due to the characters being young (teenagers) and the dramatic narrative.
 The background of the poster looks like the wall of a high school gym which provides evidence for the genre being a teen drama.
The colours used include only black against a bright lime green, and a short quote is placed directly in the middle of the poster. The contrast of the two colours creates foreshadowing for the dramatic narrative ahead and the short quote "we are infinite" shows the basis of the film. we implemented these conventions to our own film poster to reflect the teenage drama genre.

The film Juno is a teenage drama film about a 16 year old girl named Juno who is attending high school and falls pregnant with her boyfriend's baby. This film follows the dramatic life of a pregnant teenager and the challenges and journeys she comes across along the way.
This film has the conventions of friendship groups (Juno is in a nerd clique, whilst her boyfriend and best friend are both the sporty type/ group), the typical high school setting and real life characters.
We implemented this research into Untamed by using a real life and relatable character.

The film Mean Girls is a teen drama which follows the new life of Cady Heron, who once lived in Africa and has recently moved to America and starts at a new high school. This film follows the teen genre conventions by having drug and alcohol use, teen love, cliques, real life characters and being set in high school.

Representation

The 2 characters which are included in the film opening, Aubrey and Carol, are subjected to stereotypes because of their ages and the roles they play.

Stereotypes of Aubrey: She is a rebellious teenager who has arguments with her parents. Not all teenagers are this way , but her character is conforming to the stereotype that the media have built up of her.

Stereotypes of Caroline: She is a worrying mother who inflicts strict rules upon her child and she does not agree with her daughters homosexuality. Caroline is conforming to the stereotypical image of the older generation which do not agree with gay people which the media have created which is not true for everyone.

Location Shots

Above is an image of where the first shot of Aubrey is filmed.

Here is where one of the first shots of our film opening is filmed. In front of the gate is where Aubrey is pictured stopping and drinking from her bottle of alcohol with close up shots of her face whilst the titles play.

      

Above are images of the location where Aubrey is filmed walking and stumbling with her alcohol bottle whilst titles and Naive by the Kooks plays.

Here is Aubrey's home. Aubrey stops in front of this house and throws her bottle into the bush, then quietly enters the house.

Above are images of where Aubrey is filmed running away from home in a hurry.

Above are two shots of the final shot. This is the location which Aubrey is filmed stopping herself from running by grabbing onto the gate and heavily breathing with a close up of her face. This is the last shot of the whole opening sequence.

UNTAMED Storyboard

This is a storyboard which our group have created using 'Emaze' and have added a voiceover explaining in detail each shot and scene we are trying to achieve in our film opening. This helped us in getting our thoughts for the opening scene in order to see whether our overall desired effect would be possible.

UNTAMED official website

http://hollyjconnell.wixsite.com/untamed

This is the link to the UNTAMED official website which we created in order to promote our film. We took inspiration from the INTERSTELLER official website as it looked very interesting, displayed both photos and description about the film which would be helpful to the target audience of they wanted to learn more about the film. We therefore modelled out website similarly to theirs.

Website Inspiration

 For our UNTAMED Film website we took inspiration from the INTERSTELLAR website as it was eye catching and bold, we took influence from the navigation bar and the overall layout of the website.

Genre Research

Our film opening is the genre of a teen drama.
There are conventions of a teen drama which usually are consistent throughout all films of the genre.
The conventions are:
Drug/ alcohol use
Popularity status/ friendship groups
Dramatic narrative.

As our film was only the opening, we managed to use the conventions of alcohol use (where Aubrey is walking home drunk with a bottle of alcohol in her hand.
Additionally, we used Dramatic narrative to fit with the genre conventions. We did this by the use of argument between Aubrey and her mother, Caroline.

Our Institution - NIGHT TIME PRODUCTIONS

Certificate 15

The reason we have chosen to make our film 'Untamed' certificate  15 is because it includes alcohol consumption and mild drug use further on in the film. We did not think that this film would be suitable for views under the age of 15 as the narrative is about a troubled girl dealing with problems that only older teenagers/ young adults would deal with. I researched what the factors are for a certificate and these were the results.

Costume and Makeup

In this blog post, we have uploaded all photos we took during the preparation and filming process of our film opening Untamed.

Here is the final look for Caroline Herrington. We decided to draw on wrinkles around the eyes, mouth, neck and forehead to match the skin of a mother (40-50 years old). additionally, we used a dark powder to make the face look slimmer and lose the effect of a young face  

We also sprayed dry shampoo around the hairline to give the effect of grey roots to match the age. Overall, we used makeup to make the actress for Caroline Herrington look "like a mum".

For the protagonist, Aubrey Herrington, her character profile portrayed her to be a wild, reckless and rebellious teenager who had just been out at a party/concert with her other rebellious friends. to create this look, we did a makeup look with a bright lip to reflect her wild personality and black eyeliner to create a more "party time look" to show to the audience where Aubrey had previously been. We decided to smudge the eyeliner and lipstick to portray that she had just been on a big night out.

Furthermore, we made her hair look messy to match the character and the story line. 

Above is an image of the preparation process. Here the actor for Caroline Herrington is spraying the dry shampoo in her hair to create the look of grey roots coming through the artificial dye to give the effect of the actor looking older.

Above is an image of the protagonist having her makeup done during the preparation process.

Here is an image of the final costume and makeup choices for Aubrey and Carol Herrington.

We decided on ripped jeans and checked shirt on top of a tight striped vest top as it is a carefree, teenage look, fitting with the character profile. additionally, it is suitable dress code for the event she was previously at.

For the mother (Carol Herrington) we chose to dress her in pyjamas to emphasise she late hour which she came back home. She is wearing unfitted clothes to show her role of being a mother in her 40s-50s.

Music Research

These are a few of the songs we were considering when choosing the background music for our opening sequence. We took music inspiration from films similar to the one which we were trying to achieve such as: Endless Love, The Perks of Being a Wallflower and The Spectacular Now. All of these films possess an indie music genre with songs that are heard of but not always acknowledged.

We wanted the songs that would be featured on our film to have a strong use of the guitar as we all felt that it created a chaotic mood and foreshadows that the main character, Aubrey wants to create trouble. We ended up choosing the songs: 'Naive' by The Kooks and 'I Kissed a Girl' by Katy Perry as they were both up beat and fairly modern songs which reflected the atmosphere perfectly. We used the instrumemtal versions because if we used the normal versions then our video would get copyrighted.

Here are the following songs we were considering:

 

Mood Board

This is our mood board, this is a collection of photos from movies which are in our genre (teenage movies). These images are inspirational for how we would like our cinematography to look.

Risk Assessment

Risk Assessment

• Lighting the cigarette- lead to accidentally burning hands with the lighter
• Fast movements - lead to tripping over
• In road at night- lead to car accident
• Long grass/trees- lead to stepping on something unseen and dangerous

Target Audience - Primary and Secondary

 There are two types of audiences when considering the target audience for the type of film we wanted to create- primary and secondary. Our target primary audience is of the age range between 15-23 both boys and girls. This is because our genre is 'teen drama' so we wanted our target audience to be able to relate to our characters and narrative. Our target audience would become aware of our film 'Untamed' through the different forms of advertisement such as: on Twitter, our website, billboards and bus advertisements. A possible secondary audience would be the parents of the teenagers that would be watching Untamed. This is because they may see the film on the television while their child is watching it and sit down with them. This film might appeal to the parents because they may be able to relate to the character, Carol and the disagreements she has with her daughter, Aubrey.

Location Shots

Above is an image of where the first shot of Aubrey is filmed.


Here is where one of the first shots of our film opening is filmed. In front of the gate is where Aubrey is pictured stopping and drinking from her bottle of alcohol with close up shots of her face whilst the titles play.

 
Above are images of the location where Aubrey is filmed walking and stumbling with her alcohol bottle whilst titles and Naive by the Kooks plays.


Here is Aubrey's home. Aubrey stops in front of this house and throws her bottle into the bush, then quietly enters the house.


 
Above are images of where Aubrey is filmed running away from home in a hurry.

 
Above are two shots of the final shot. This is the location which Aubrey is filmed stopping herself from running by grabbing onto the gate and heavily breathing with a close up of her face. This is the last shot of the whole opening sequence.

Peer Assessment

what elements of this sequence did you feel were successful? Give at least 2 elements, and explain why they were successful.

I found some of the elements for Josh, Sam and Jamie's group very successful such as the variety of shots they used to creatively show Sam walking through the field.

Evaluation Storyboard

We created our storyboard to express a clear vision of the film opening which we wanted to clearly portray with specific ideas of: camera angles, sound, mise en scene and editing. We stuck to most of the shots which we planned on using such as: when Aubrey was filmed walking down the street late at night drinking from the alcohol bottle and when Aubrey came into the house and proceeded to have an argument with her mother.
There were however, a few shots and scenes that we included that were not talked about on the storyboard such as: When Aubrey was running out the door and away from home and the last shot when she is breathing heavily and the screen goes black.
We did not film the scene that we originally planned on using at the start where Aubrey and Riley were supposed to be holding hands and dancing together at the concert as our desired location and setting was unachievable to film in. We also did not film the scene where Riley and Aubrey met up in the field just as the sun was coming up because when filming, we could not get the lighting quite right and also, the film opening would have been too long if we had included it.